Secrets of Online Persuasion – Profits Love Speed

Secrets of Online Persuasion – Profits Love Speed

There is a new philosophy in the world of New Media: Profits love speed. What does this mean?

If you are promoting a product or your business, do it fast before the next big product comes out.  New products keep your tribe engaged. Deb and JP knew this already when they wrote the book, “Secrets of Online Persuasion” which was the first book published on New Media Marketing.

This is NancyLin, and I’m Coach Deb’s personal assistant who has access to the raw files of her NY Published book. Today, I thought I’d extend my access to you, her loyal blog readers so you can learn a few New Media Marketing Tips from the Pioneer herself in New Media by sharing brief chapters from her book.

Here’s an excerpt for you…

Secrets of Online Persuasion -  The Opportunity For Fast Acting Movers

The shakeout between the fast and the slow has already begun. The slow will fail in their feeble attempts at preserving the old ways.

It reminds me of Neo in The Matrix at the end of part one, where Neo gets on the phone and says to those controlling and manipulating what people see:

“I know now what you’re trying to do, and I’m going to let them all know.”

Now with the New Media, there is an army of Neos – hundreds of millions of change agents. They are passionate about participating in the marketplace conversation and transformation. And that strikes fear in the hearts of the entrenched institutions.

Secrets of Online Persuasion – What Does This Mean To You And Your Business?

It means it’s no longer “business as usual”. It means you can’t market, sell or manage the way you did even just three years ago.

It also means you can give yourself a tremendous competitive advantage when you understand the New Media Marketplace.

If you’re in business and you’re not already feeling these changes, you will soon enough. The New Media world of blogs, Podcasts, social networks, Wikis and more are enabling participation and connection like never before in history. If you want a head start on your competitors, it’s something you must get involved with now.

It’s not that you have to become a New Media expert. You don’t even need to blog or Podcast every day. What it does mean is that you need to be aware of the New Media Marketplace and keep track of it even if you’re not actively participating in it just yet.

Otherwise you can count on this – you will be pummeled by the whitewater of the tsunami when it hits you.

So, what makes the New Media Marketplace different? Is it really changing the way we do business from here on out?

You be the judge. Let’s check out this brave new world… shall we?

If you enjoyed this excerpt, you can get the rest of the book HERE.

Want more of Coach Deb’s books?  You can get Twitter Revolution HERE.

If you’d like me to share more from her raw files, leave a comment below and I’ll make it happen. Oh, and to reinforce me for doing this, please share this post on your favorite social media channel: Facebook, Twitter, LinkedIn, etc using the big buttons at the top of this post.

Share when you care about your friends learning these tips!

NancyLin
Personal Assistant to Coach Deb
& The Ambassador of Quan

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Coach Deb - Deborah Cole


Entrepreneur / Speaker / RaceCar Driver

Deborah Cole is founder of RPM Success Group ® Inc, the leader in Social Media software, training and consulting for maximizing small business profits. Coach Deb authored the best-selling books "Secrets Of Online Persuasion" and the 1st book published on Twitter, in 2008: "Twitter Revolution" Visit her NEW Blog CoachDeb.TV to see the latest videos on Social Media Marketing.

Want to attract more customers for your business? Find out how to do it now with your FREE "FLIGHT PLAN" at QuanSite.com, the world's leading New Media online marketing software.


Coach Deb Talks Twitter at Glazer – Kennedy Bootcamp

Get Cash for Tweets

There is no reason to hold back. How about some cash for those Tweets? Coach Deb talks below about how to accomplish that as she presents at the Dan Kennedy and Bill Glazer Conference.  Enjoy the videos!

See what attendees said about Coach Deb’s LIVE presentation at the Glazer-Kennedy Bootcamp

Your Online Business Secret Weapon . . .

QuanSite™ online marketing and site-building software that has the best cutting edge New Media tools integrated right inside to give you all you need to create an incredibly effective Web presence for your business in one place. It’s software that works for you to save you time and money and to reach your goals for growing your business online faster, easier and more effectively.

It doesn’t matter if you do business online or off-line. EVERY business today — whether local, national or international — needs an effective Web presence. All off-line stores, service businesses and professionals face the same challenges as online businesses . . . that is wasting time and money on activities that kill profits, opportunities and even complete businesses altogether.

If you’ve had difficulty growing your business online as much as you’d like to, there’s a good chance it’s because you’re using outdated Web sites, cumbersome blogs and old-school marketing methods. QuanSite™ New Media online marketing and site-building software is an automated system that gets you found, gets you customers and gets you sales!

QuanSite™ software is for:

  • Off-line business owners looking for competitive dominance in their local market and a reliable way to create streams of free qualified leads through their front door
  • Online business owners who want to focus on growing their business and make more sales instead of wasting time & money on constant challenges with technology
  • Marketing consultants and sales professionals who want to make bigger profits in less time by using a rock-solid software platform that makes it easy to deliver results for their clients

If you’re looking for a faster, simpler, less-costly and far-more effective way to grow your business online — you are in the right place.

Sure every good business person knows they have to do the work up front to get results. But frankly, the only people who walk away from QuanSite™ are those who choose to work harder, not smarter.

QuanSite™ software harnesses, simplifies & automates the power of New Media to create a successful Web presence for you and your business. We install it, maintain it, upgrade it, secure it & make sure it’s working FOR you . . .

you feed it & grow! It’s that simple.

How Do I Get A QuanSite?

All you need to do is pick a domain name and we’ll register it for you. Already have a domain name registered that you’d like to use with the QuanSite System? Just tell us what it is and we’ll see that a QuanSite is designated for use with that domain.

We take care of the rest. All the installations, upgrades and maintenance are handled for you, so no more time dealing with those hassles yourself or chasing down a Web programmer to pay them a fortune for work that will be outdated in 30-days.

To start the sign up process, CLICK HERE.

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Coach Deb - Deborah Cole


Entrepreneur / Speaker / RaceCar Driver

Deborah Cole is founder of RPM Success Group ® Inc, the leader in Social Media software, training and consulting for maximizing small business profits. Coach Deb authored the best-selling books "Secrets Of Online Persuasion" and the 1st book published on Twitter, in 2008: "Twitter Revolution" Visit her NEW Blog CoachDeb.TV to see the latest videos on Social Media Marketing.

Want to attract more customers for your business? Find out how to do it now with your FREE "FLIGHT PLAN" at QuanSite.com, the world's leading New Media online marketing software.


Never Cold Call Again Online Playbook: Book Review

What if I were to personally introduce you to someone who started online with only a few hundred dollars in hand and was able to quit his job less than six weeks later. Do you think you could learn something from that person?

Well, author Frank Rumbauskas is the man I’d like to introduce you to. Three years ago he went from being a typical salesman stuck hammering out the usual corporate grunt work . . . to become a New York Times AND Amazon #1 Bestselling author with his book “Never Cold Call Again: Achieve Sales Greatness Without Cold Calling.”

Now finally, he has released his follow-up to that killer Bestseller with the brand new “Never Cold Call Again Online Playbook.” Even though it’s $13, to just call it a “book” is kind of a disservice though. It’s more like an Internet Marketing course I’ve seen other Internet Marketing “gurus” charge $2,000 for at events.

That’s the reason I felt compelled to write this book review.

First a little more about me, Frank & our common mission against “the evil ones” . .

JP Micek Frank Rumbauskas Armando MontelongoI want to disclose up front that I am friends with Frank. I met him on a cruise several years ago, and I have spent many hours drinking good wine and smoking awesome cigars with him.

One of the big reasons Frank and I have spent the time together we have is because we share the same opinions about many things. One of them being the shame that some Internet Marketing hucksters have brought upon the words “selling” and “marketing.”

Many today, especially those in “Social Media,” would like to point one big finger blindly at ALL marketers and sales people and shout “danger!” Instead of identifying Marketplace Molesters, List Pimps and Conversational Sociopaths for who they are, these Social Media Gurus promote trite little sayings like “start connecting” as a formula for success.

Dangerous stuff! Downright evil when you consider most of those “experts” still hold down full time jobs while spreading their “advice” on successful marketing.

FACT: connection without conversion is useless! It’s true in business AND in your personal life. (Ever go on a date without one person saying “yes”? And no one in business makes a dime off connections, it’s “yes” that makes you money.)

The fact is that our world would be the Dark Ages without the commerce created in the free market by entrepreneurs, marketers and sales professionals.

The reason I mention this is that far too many entrepreneurs have neutered themselves when it comes to marketing and selling. This is especially true online.

When you combine this with the fact that many business people have been fed a load of crap by supposed “marketing gurus” selling success while still living in an apartment or working 100+ hours per week, you have a recipe for failure. No wonder why so many people trying to market online stumble, fail and give up.

And that’s why Frank’s new book Never Cold Call Again Online Playbook is SO welcome. Frank is the real deal. I’ve seen his lifestyle. I know he walks the talk. He has built a real online business helping real working people achieve real success. And now he’s sharing how you can start down the same path yourself . . . in a $13 paperback book!

Who’s the “Never Cold Call Again Online Playbook” for?

It’s for newbies, novices and marketers even with moderate experience.

If you’re new to marketing online … if you’ve been marketing online for a while now but falling short of the results you want … if you know there really are no shortcuts to millions, but that there ARE shortcuts to understanding, mastery and confidence (all of which lead to success) — then this book is for you.

Never Cold Call Again Online Playbook — the good, the bad & the ugly

Never Cold Call Again Online Marketing Playbook In Clint Eastwood’s classic Spaghetti Westerns he had a knack for making things simple. The movie The Good, The Bad & The Ugly is a perfect example. I find that formula is a fun way to find the true value in things like a book.

The Good . . .

Frank does an excellent job of

Read the rest of this entry »

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Coach Deb - Deborah Cole


Entrepreneur / Speaker / RaceCar Driver

Deborah Cole is founder of RPM Success Group ® Inc, the leader in Social Media software, training and consulting for maximizing small business profits. Coach Deb authored the best-selling books "Secrets Of Online Persuasion" and the 1st book published on Twitter, in 2008: "Twitter Revolution" Visit her NEW Blog CoachDeb.TV to see the latest videos on Social Media Marketing.

Want to attract more customers for your business? Find out how to do it now with your FREE "FLIGHT PLAN" at QuanSite.com, the world's leading New Media online marketing software.


Friday Night Live: New Media Marketing Successes, Strategies & Tips

Last night Coach Deb was live with Mike Filsaime at the MarketingDotCom command center in Long Island, NY. In a fun and light “Friday Night Live” format Deb and Mike share a wealth of strategies and tips from successes achieved with New Social Media.

Watch the replay below now and you’ll learn things like:

  • How to get hundreds of people to LIVE! off-line events using twitter and other Social Media
  • Tips on hastags and FriendFeed
  • How to get 23,000 visitors from Twitter
  • A sneak preview of the NEW New Media online marketing software & social site-building system — Quan$ite™

The first few minutes start out slowly as the crew gets things set up, but I promise you it’s worth the wait once Deb and Mike get rolling. ;-)

watch this new media & social media marketing video

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Coach Deb - Deborah Cole


Entrepreneur / Speaker / RaceCar Driver

Deborah Cole is founder of RPM Success Group ® Inc, the leader in Social Media software, training and consulting for maximizing small business profits. Coach Deb authored the best-selling books "Secrets Of Online Persuasion" and the 1st book published on Twitter, in 2008: "Twitter Revolution" Visit her NEW Blog CoachDeb.TV to see the latest videos on Social Media Marketing.

Want to attract more customers for your business? Find out how to do it now with your FREE "FLIGHT PLAN" at QuanSite.com, the world's leading New Media online marketing software.


Take Action To Protect Your Brand

There’s a rising trend in social media: squatters.  Seems that the latest Twitter trend is for squatters to snatch up trademark Twitter IDs.  Nicole Kidman, Coca Cola, and Nike have all had their names snatched up by others.  (You can read the full Squatters Creating Twittering Confusion article.)  Even Kayne West spoke out against Twitter and called on the site to take down the user tweeting under his name.

We all don’t have the power of Kanye or Coca Cola or Nike but there are steps we can take to protect our name and our brand across the different social media networks.

If you’re not a member of this Tribal Seduction Tribe, you may have missed the LIVE show Coach Deb was on last week talking about Protecting Your Social Media Identity.  It’s a short video – designed to motivate you to TAKE ACTION to protect your brand, build your reputation online, and get you Traffic & online presence all over the internet!

There are specific action steps for you to take to lock up your first and last name, brand and company name on the different social networks.

ACTION STEP: Lock up your first and last name on the different social networks. Lock up your brand or company name.

Be sure to lock up your name on the following sites:

  • Twitter
  • Facebook
  • Squidoo
  • FriendFeed
  • Plurk
  • YouTube
  • LinkedIn
  • MySpace

Try to grab the same user name if you can.  Lock up your name and brand even if you’re not going to be actively using them.

And share your own favorites by clicking the comment button below.

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Coach Deb - Deborah Cole


Entrepreneur / Speaker / RaceCar Driver

Deborah Cole is founder of RPM Success Group ® Inc, the leader in Social Media software, training and consulting for maximizing small business profits. Coach Deb authored the best-selling books "Secrets Of Online Persuasion" and the 1st book published on Twitter, in 2008: "Twitter Revolution" Visit her NEW Blog CoachDeb.TV to see the latest videos on Social Media Marketing.

Want to attract more customers for your business? Find out how to do it now with your FREE "FLIGHT PLAN" at QuanSite.com, the world's leading New Media online marketing software.


Online Video Or Bust: Reality Mastermind Guys Share Their Tips with Coach Deb

Online video is the #1 strategy you must incorporate into your New Media Matrix.  If you’re not posting your own online videos to your blog, you’re missing out on one of the best ways of creating meaningful connections with your tribe.

If you’re not a member of this Tribal Seduction Tribe, you may have missed the LIVE show Coach Deb was on last week talking about Online Video and getting the Reality Mastermind Guyz to share their best tips for online video. But you can catch the first 30 minutes of the show right here:

Please forgive the poor sound quality in the beginning.

We received feedback that our voices couldn’t be heard and we adjusted the mic accordingly. Well, apparently people were able to hear the star, James Wedmore speak. As for “the others” well, we were mere pawns on his show anyway. (I think he set it up so this would be the result :)

Ustream was a wee bit glitchy for this LIVE video show. :( BUT this goes to prove the power of video. The number of participants only continued to GROW by the minute, despite our voices coming in and out.

Lesson of this “poor video quality”? Just DO It!

And as David Grau pointed out, “Just Keep Swimming” is the other hidden lesson in this video. (Hidden because you could probably barely hear him! Thank goodness for the clever post it notes! Sexy visual, wouldn’t cha’ say?)


Deborah Micek is a co-founder of the international business coaching company RPM Success Group ® Inc. She and her partner John Paul are authors of the hit book Secrets Of Online Persuasion. They are creators of the ONLY Web site system to put New Media to work marketing FOR you — BLOG i360™. Also known as “The Twitter Queen” she co-authored the first published book on Twitter, available now in bookstores everywhere: “Twitter Revolution” Grab your copy now on Amazon and get the edge on the hottest social network!
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Coach Deb - Deborah Cole


Entrepreneur / Speaker / RaceCar Driver

Deborah Cole is founder of RPM Success Group ® Inc, the leader in Social Media software, training and consulting for maximizing small business profits. Coach Deb authored the best-selling books "Secrets Of Online Persuasion" and the 1st book published on Twitter, in 2008: "Twitter Revolution" Visit her NEW Blog CoachDeb.TV to see the latest videos on Social Media Marketing.

Want to attract more customers for your business? Find out how to do it now with your FREE "FLIGHT PLAN" at QuanSite.com, the world's leading New Media online marketing software.


What’s the #1 Thing You MUST have on Your Blog? Reality Mastermind Reveals All LIVE Thursday!

Change is inevitable. Any savvy online entrepreneur who wants to remain relevant and be ahead of the curve understands that change requires surfing the bleeding edge of technology.

So the question in our minds must always be: “What’s on the horizon and how can I use that to get ahead of my competitors today?

JOIN COACH DEB & Chat LIVE!

Thirty years ago, there was no internet. Five years ago YouTube was still just a dream. If you watched Biz Stone and Evan Williams on The View this morning, you’ll know that three years ago, Twitter didn’t tweet.

Today, we literally don’t have to leave our computers to book a flight, pay a bill, find a new home or even connect with our tribe of loyals.

The Internet, YouTube and Twitter are part of our daily lives.

No one could predict the impact each development would have. In fact Bill Gates famously admitted:

Sometimes we do get taken by surprise. For example, when the Internet came along, we had it as a fifth or sixth priority. It wasn’t like somebody told me about it and I said, ‘I don’t know how to spell that.’ I said, ‘Yeah, I’ve got that on my list, so I’m okay.’ But there came a point when we realized it was happening faster and was a much deeper phenomenon than had been recognized in our strategy.

Don’t get taken by surprise!

Join me this Thursday for a special Ustream LIVE broadcast where I’ll share The #1 Thing you MUST be focused on when creating your Web Presence. I’ll be streaming LIVE from Hawaii with the Reality Mastermind Guyz.

Visit Chat with Coach Deb for more details on the show, and join my Tribe to get on tomorrow’s FREE Broadcast.

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Coach Deb - Deborah Cole


Entrepreneur / Speaker / RaceCar Driver

Deborah Cole is founder of RPM Success Group ® Inc, the leader in Social Media software, training and consulting for maximizing small business profits. Coach Deb authored the best-selling books "Secrets Of Online Persuasion" and the 1st book published on Twitter, in 2008: "Twitter Revolution" Visit her NEW Blog CoachDeb.TV to see the latest videos on Social Media Marketing.

Want to attract more customers for your business? Find out how to do it now with your FREE "FLIGHT PLAN" at QuanSite.com, the world's leading New Media online marketing software.


Death of Twitter? Coach Deb shares predictions & strategies on using Social Media

Now that Oprah is on Twitter and a number of other celebrities like Ashton Kutcher with a million followers and counting, has the Death of Twitter arrived for business owners using social media to grow their business?

If you’re not a member of this Tribal Seduction Tribe, you may have missed the LIVE show Coach Deb was on this week talking about Twitter and the controversial debates in the Twittosphere. But you can catch the first 30 minutes of the show right here:

In this video you’ll hear strategies that no one in the internet marketing community is talking about. Coach Deb will reveal tips to help you get better SEO ranking for your hubsite. Along with easy to implement tips when networking on Twitter, and what’s even more important than focusing on Twitter.

Be sure to have a notebook handy, because Coach Deb will challenge you to list ACTION items that you’ll do right away as soon as you finish watching this show.

NOTE:
32:06 minute mark: there is a brief volume bump when guest Ines calls into Coach Deb’s cell phone.

36:53 Video ends once Ines joins in because of technical challenges with the recording. So if you didn’t catch what she shared LIVE – be sure to watch your email for your invitation to the next LIVE show when Ines will make a guest appearance.

I mentioned the next LIVE show will be next Thursday 7pm EST, however we realized there was a conflict at that time, because that’s when Coach Deb & her team will be holding private Webinar for BLOGi360 hubsite members.

So – the next FREE Live Broadcast will begin 5pm EST - but details on where it’ll stream from (since Ustream is way too glitchy) will come via email to subscribers of this Tribal Seduction Blog. (Stay tuned for details.)

What do you think about what Coach Deb reveals about Twitter? What do you predict “the next big thing” will be in social media? Be sure to share your Twitter ID when you share your thoughts about this broadcast in the comment section below.

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Coach Deb - Deborah Cole


Entrepreneur / Speaker / RaceCar Driver

Deborah Cole is founder of RPM Success Group ® Inc, the leader in Social Media software, training and consulting for maximizing small business profits. Coach Deb authored the best-selling books "Secrets Of Online Persuasion" and the 1st book published on Twitter, in 2008: "Twitter Revolution" Visit her NEW Blog CoachDeb.TV to see the latest videos on Social Media Marketing.

Want to attract more customers for your business? Find out how to do it now with your FREE "FLIGHT PLAN" at QuanSite.com, the world's leading New Media online marketing software.


Do You Practice What It Takes to be Successful Marketing with Social Media? (Coach Deb/Kevin Hogan: Bootleg Audio)

n this bootleg New Media marketing audio podcast, multiple best-selling author Keving Hogan interviews Coach Deb on what it takes to be a success using Social Media.

This 62-minute audio podcast is JAM-packed with tips, strategies & tactics on the fastest way to grow your business using New Media channels like Facebook, Twitter, blogs & mobile media. You’ll get the answers to questions like:

  • What are you doing that could be making you UN-successful in today’s New Media marketplace?
  • Are you making personal branding Faux Pas on a daily basis?
  • What do you need to do different to be successful selling and marketing with using New & Social Media channels?
  • What’s the fastest, easiest, funnest way to create, attract & grow a Tribe of raving fans?
  • …And much, much more in this fast-paced Tribe-building hour of insightful interview

The conference Deb and Kevin mention is Kevin’s world-renowned ‘Influence: Boot Camp‘. She’ll be giving a rockin’ presentation & playshop in Las Vegas at this event this March. The bonus $297 DVD set (”Social Media Simplified” with herself, Mari Smith, Simon Leung, Denise Wakeman & Nancy Marmolejo) offers in the audio as a FREE bonus is only vaild when using this link for the March Influence: Boot Camp.

Listen in or download to your iPod/mp3 player to listen in on the road. *Note: the echo in the beginning goes away after 1st 45-seconds. It is a bootleg after all. :)

Enjoy! ;-)

Play Now:
...
 previewImg 
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icon for podpress  New Media marketing audio podcast: Do You Practice What It Takes To Be a Success Marketing with Social Media? [62:34m]: Play Now | Play in Popup | Download
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Coach Deb - Deborah Cole


Entrepreneur / Speaker / RaceCar Driver

Deborah Cole is founder of RPM Success Group ® Inc, the leader in Social Media software, training and consulting for maximizing small business profits. Coach Deb authored the best-selling books "Secrets Of Online Persuasion" and the 1st book published on Twitter, in 2008: "Twitter Revolution" Visit her NEW Blog CoachDeb.TV to see the latest videos on Social Media Marketing.

Want to attract more customers for your business? Find out how to do it now with your FREE "FLIGHT PLAN" at QuanSite.com, the world's leading New Media online marketing software.


Ask JP: When is Blogging Advice Bad for Business Owners?

My latest column is up for you at Entrepreneur Magazine:

When Blogging Advice is Bad for Business Owners

Read the column and let us know what things have held you back from using a blog more effectively for your business. What are some of your wins? Who do you learn from to use a business blog more effectively?

Enjoy! ;-)

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Coach Deb - Deborah Cole


Entrepreneur / Speaker / RaceCar Driver

Deborah Cole is founder of RPM Success Group ® Inc, the leader in Social Media software, training and consulting for maximizing small business profits. Coach Deb authored the best-selling books "Secrets Of Online Persuasion" and the 1st book published on Twitter, in 2008: "Twitter Revolution" Visit her NEW Blog CoachDeb.TV to see the latest videos on Social Media Marketing.

Want to attract more customers for your business? Find out how to do it now with your FREE "FLIGHT PLAN" at QuanSite.com, the world's leading New Media online marketing software.