Is Your Digital Content Being Stolen? How To Find Out, What To Do If It Is. (New Media Marketing Hot-To Guide #01)
by J.P. Micek · Filed Under: New Media Marketing Strategy · New Media Marketing Tips · New Media Marketing Tools
How to Stop Copyright Violators
When you’re out there in the New Media marketplace, working hard to grow your Tribe, you’re sharing a lot of valuable information. In some cases it’s free content you want passed along. In other cases it’s digital products that people have to pay to access.
In either case, there are morons out there who will try to steal your content. Some of these mental midgets will pass along part (or all) of your work and take full credit for it. Then there are thieves who will try to steal your product by repackaging and selling YOUR digital products.
The first is copyright infringement, intellectual theft. The second is online burgularly. It’s no different than stealing money out of your wallet.
Today we’re going to look at some very simple, very effective actions you can take to protect yourself against copyright infringement and online theft.
In this video report you’ll learn:
- What you can do to protect yourself against copyright infringement?
- Who is responsible for tracking it?
- How you can find if your material is being stolen?
- What to do if you find somebody stealing your material?
So that’s how you protect yourself against online theft and copyright infringement. It’s something that we all deal with, in new media marketing with blogs, podcasts, and online video. And you have to be especially diligent if you have digital products.
Protect yourself, take the basic steps covered in the video and “How To Stop Online Content Thieves” PDF Transcript. Put them into action today. Or at least have your assistant doing the monitoring on a daily or weekly basis, and you’ll be protected at least at a base level.
If you have additional resources to recommend, or a story about online content theft, share it in a comment below.
Resources mentioned in the video
DOWNLOAD
“How To Stop Online Content Thieves” PDF TranscriptDOWNLOAD
Word Template for Copyright Infringement letter to ISP:
http://tribalseduction.com/copyrightletter.phpISP look-up service:
http://centralops.net/The Digital Millennium Copyright Act of 1998:
http://www.copyright.gov/legislation/dmca.pdfService to help you search for copies of your page on the Web:
http://copyscape.comInfo on Ebay’s VeRO program:
http://pages.ebay.com/help/tp/programs-vero-ov.htmlGoogle Alerts:
http://www.google.com/alerts
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John Paul Micek is a co-founder of the international business coaching company RPM Success Group ® Inc. He and his partner Deborah are authors of the hit book Secrets Of Online Persuasion. They are creators of the ONLY Web site system to put New Media to work marketing FOR you — BLOG i360™. For media contacts or speaking requests & partnering inquires, contact J.P. at [krazycapitalist@gmail.com]. Or, share your thoughts & comments below. |
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Overall, I think you had some great points. The overaching system is solid and your highlighted points were all good, but I do want to talk about a few finer points that I had issues with.
First, your talk abut the DMCA was very good. I can’t read your notice due to an error, likely a conflict with my browser, but I would make a note that A) It is a US-only law, though some other countries have a similar law passed, not all do and B) You can also wield it against search engines.
Second, I would personally recomment domaintools.com over centralops.net for tracking down the ISP. They provide the same information, but domain tools is just a hair more user friendly and does a bit more analysis.
Finally, regarding Google Alerts. Your searches are great ideas for marketing purposes but will produce too many false positives to be useful for content theft. You’re much better going with quotes from your work or digital fingerprints that you’ve stuck into your works to uniquely identify it.
Other than those details, which are really more of nitpicks, I thought it was a very good video.
Let me know if there is anything I can do to help you in this area.
Thank you for tackling this issue!
Thanks for the recommendation on domaintools.com and the embedded “digital fingerprints.”
From our initial connection made through one of our old sites (advancedbusinessblogging.com, which is now an archive, ) I know your recommendations in this area are spot on.
BTW — do you have any articles you can share on the digital fingerprint strategy?
Johnathan was good enough to share a couple relevant posts on the use to digital fingerprints to help track copyright violations.
He sent them over to me by email, so here are the links:
Using digital fingerprints to detect blog scraping
Using digital fingerprints to detect image theft
This was a great tip JP. I was developing three sites with some great concepts to use as a point to help encourage people to get up to speed on some specific business building tools so they could build their business more rapidly and use those tools as a wealth producing strategy. Well all 40 of my sites went down and three days later when the host provider got them back up, the three in which I was developing the content on, were gone. (I know…My bad in not saving it to my computer) Well with in a week some one came out with the exact copy, including the same examples but spruced it up with images and additional examples. They are much bigger than we are and have an established reputation so what are we to do? Being that the internet is now just a huge social network, what specific strategies could you use to avoid, or shall I say navigate, the possible threat that they could use their superior power and network to block you out of the internet by slamming you, or to trash your company before you get significant enough credibility or exposure? Especially if you were to approach them with copy write infringement? On the internet today we can see how one negative comment can rapidly propagate itself and destroy a company and it’s potential future profits over night. Any suggestions?
JP
Thanks for the great info.
Question – I can’t seem to grab the PDF listed on the page. Any help is appreciated.
Thank you
Bill
Sorry, but your “How To Stop Online Content Thieves” PDF Transcript appears corrupted. I have the latest version of Adobe so that doesn’t appear to be the problem. Also, if I try to open your http://tribalseduction.com/newmedia/how-to-stop-online-copyright-violators/ page in IE it says “The WebPage Cannot Be Found”. Then when I went back my original browser (Firefox) to try DL-ing the pdf file again I got the same “The WebPage Cannot Be Found”. Thought you’d want to know. Is there another way to get the pdf? Thanx for all your great resources. Michael
Aloha Bill, Aloha Michael,
We’ve re-uploaded the PDF and listed above and updated the link. Thank you for the heads up.
-Susie
Good info, but mostly for after the fact. I’m looking for a vehicle that will let me deliver audio content securely. Any ideas? Free is always good.